I added this humorous "cheeky ending" to the end credits on one of my recent videos. Select here to watch!
It's easy to overlook the importance of the closing credits portion of your video. By the time you get to this phase of your project, you've probably already spent many hours planning, scripting and editing your video.
Your closing credits might seem like an afterthought to you. If you're a solo video maker, you might wonder what the point would be to include them?
After all, having just your name scrolling at the end of your video would be a waste of your time to create and a waste of your audience's time, too. Right?
Well, actually, no.
There are some great reasons why you should consider including closing credits in your video, regardless of whether you're a solo video maker or you have a whole crew to acknowledge. Let's take a look at some of these reasons . . .
Your video's closing credits are your final opportunity to remind your audience of your product or service and how they can get more information. You can include your website name, email address, mailing address or any other contact info you choose.
If your video appears on your YouTube channel, it's also an opportunity to ask your viewers to subscribe and/or add comments. It's your last chance to ask for a "call for action" from your viewers.
Most video editing software packages will include features to help you create end credits and titles. You'll have a few options to choose from: scrolling end credits versus a static page.
Scrolling credits will have the text scroll up from the bottom of the screen. On a static page the closing credit text simply appears all at once. For both options, you can adjust the time the credits appear on the screen to allow enough time for your audience to read the credits.
Once you've selected your format, you'll type in your credits (or cut and paste the text from your word processing program). You'll need to choose the background for your credits. I frequently use a neutral background so the text is easier to read. A black background with white text works well for this.
TIP: You can also add some creative touches to your closing credits. I like to add a music track playing in the background (usually a track that I've already used within the video). Some folks add blooper reels (funny deleted scenes) to one half of the screen while the other half plays the closing credits.
It's a sign of professionalism (and simply the right thing to do!) to give credit to the folks who worked on your production (whether paid or volunteer) or provided resources needed to complete your video.
If you had help with your video's creation, here are just some of the people you'll want to mention: cast, script writer, director, producer, camera operator, editor and musicians.
Even if you were the only person working on your video, you should still consider including end credits mentioning your name, your company's name, website name, Facebook page, YouTube channel or other contact info.
Remember, your video becomes part of your work portfolio. Take pride of ownership for your creativity and be sure to include the copyright symbol (©) and notice at the end of your video.
Thanks for reading our article about end credits. But wait, don't go just yet! There's still a lot more you can do to improve your videos -- such as audio editing, adding transitions and visual effects, for example.
Check out these Groovy Videos articles to learn more about these topics:
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